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Beatly
Integrated Oneflow with HubSpot and Slack to increase efficiency and organisational transparency
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At Beatly, they’ve mastered a great rhythm when it comes to influencer marketing. As one of the largest influencer marketing companies in the Nordics with a global reach, Beatly is all about staying in sync with their campaigns and delivering the right message to the right audience.
By leveraging technology and expertise, Beatly helps businesses build meaningful relationships with their target audiences through influencers. As a company operating in a fast-moving industry, they continuously seek innovative tools to enhance their operations and maintain their competitive edge.
In the fast-paced world of influencer marketing, staying organized and efficient is key. For Beatly, a company dedicated to connecting brands with influencers, streamlining processes isn’t just helpful — it’s essential. Oneflow’s digital contract solution has proven to be a game-changer for Beatly, making their contract management seamless and empowering them to maintain their edge in the industry.
To understand how Oneflow transformed Beatly’s operations, we spoke with Andreas Missirlis Eliasson, CFO and co-founder of Beatly.
Beating the mess
Before Oneflow, Beatly struggled with manual contract processes. Managing contracts through Google Sheets was, as Andreas put it, a messy and time-consuming hassle.
“We used to send out contracts via Google Sheets, and it wasn’t ideal. It took a lot of time, and the process lacked consistency. We needed something that could integrate seamlessly with our existing tools and improve our overall efficiency,” Andreas explained.
When the search began for a better solution, Beatly’s priorities were clear: ease of use, seamless integration with their CRM, and the ability to centralize contract management. That’s when Oneflow stood out.
“The integration with HubSpot is fantastic. Our sales team can generate contracts in just a couple of clicks. They select a template from our library within HubSpot, customize it as needed, and send it out. It’s quick, intuitive, and keeps everything organized.”
Andreas Missirlis Eliasson
CFO and Co-founder
Beatly
Everything in one place
One of the key reasons Beatly chose Oneflow was its powerful integration with HubSpot. This integration allows the team to create, send, and manage contracts directly within their CRM.
“The integration with HubSpot is fantastic,” Andreas shared. “Our sales team can generate contracts in just a couple of clicks. They select a template from our library within HubSpot, customize it as needed, and send it out. It’s quick, intuitive, and keeps everything organized.”
This integration keeps all contract details in one place, which is a game-changer for a company like Beatly that works with external consultants. Having a single source of truth makes everything easier.
“HubSpot is our central platform, and with Oneflow fully integrated, we have all contract details right at our fingertips. Everything in one place. It saves us time and ensures nothing gets lost,” Andreas noted.
Smooth communication through Slack
To make collaboration even smoother, Beatly uses the Slack integration for internal contract communication.
“Whenever a contract is signed or updated, we’re instantly notified in Slack,” Andreas explained. “This keeps everyone in the loop, reduces delays, and ensures our team can act quickly. It’s all about improving communication and responsiveness.”
Slack notifications are now a key part of how Beatly operates, keeping the team in the loop in real-time without the hassle of tracking updates manually—a must in their fast-paced industry.
Tuning contracts to reflect brand identity
Another feature Beatly loves is the ability to customize contracts to align with their branding. This is particularly important in the world of influencer marketing, where presentation is everything.
“With Oneflow, we’ve uploaded our logos and brand visuals into the contract templates. It’s great to showcase our brand identity even during the signing process. For a marketing company like us, that’s a big plus,” Andreas said.
Staying on beat in a digital world
Since implementing Oneflow, Beatly has seen significant improvements across the board:
- Centralized Information: All contracts are stored in HubSpot, providing a single source of truth and eliminating the need to search through multiple tools.
- Improved Collaboration: With everyone on the same page, team members can work more effectively together.
- Reduced Errors: A standardized, digital process minimizes the risk of mistakes.
- Faster Processes: Creating and managing contracts now takes a fraction of the time it used to.
“The team’s frustration has gone down, and we’re working together more smoothly. We no longer worry about errors or delays. Everything is organized, which helps us focus on delivering value to our clients,” Andreas shared.
The before-and-after picture
Before Oneflow, contract management at Beatly was a tedious and scattered process in Google Sheets. Today, with Oneflow’s digital contracts integrated into HubSpot and enhanced by Slack notifications, things are much smoother.
“As everything is now consolidated in HubSpot, we no longer have to search for contracts in different places—they’re all stored in one location, easy to access,” Andreas explained.
The improvements go beyond just convenience. The streamlined process has also boosted security and collaboration throughout the organization.
“Collaboration has improved, and the risk of errors has significantly decreased. When everything is organized, it’s easier to get things right,” Andreas shared. “Nothing falls through the cracks, and we all feel more confident in our workflows.”
A promising path ahead
Looking forward, Beatly’s future is bright as they continue to innovate and scale in the influencer marketing landscape. By leveraging cutting-edge technology, they’ve found a smoother, more efficient rhythm to work to. But their success goes beyond streamlined contract management.
Beatly is set to maintain its leadership while enhancing their platform with more sophisticated tools and services. Focused on improving processes, boosting collaboration, and staying ahead of industry trends, Beatly is poised for continued growth and confident in navigating the journey ahead.
If you’re ready to transform your workflows like Beatly, you can start exploring Oneflow today.
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